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Fishbowl Friday

This week's top marketing news.

Our team spends the week reading everything on the internet related to marketing and highlights the best news you need to know about in our weekly email called Fishbowl Friday. Subscribe today and get all the best marketing news sent straight to your inbox in a fun, 5-minute read.

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🪲 Buggy Website? Website Maintenance Can Fix It

February 23, 2024​ This Week's Top Marketing News 8 Benefits of Having Your WordPress Website Professionally Maintained Creating a website is a team effort not just for the business owner who makes decisions based on layout and design but also for the company building your website. Other things like hosting, domain management, Google Analytics, and “stuff” are out of sight and out of mind for the average business owner. But you - you handsome devil - are no average business owner. You...

1 day ago • 4 min read

February 16, 2024​ This Week's Top Marketing News You're Wasting Your Time Creating Social Media Content Do you feel like when you post on a social media platform, you’re just screaming into the void? Neil Patel found some interesting numbers about daily posts on the various platforms your business might be posting on. Just look at how many daily posts are on each platform! TikTok – 23 million YouTube – 216 million Facebook – 350 million X – 500 million LinkedIn – 2 million Instagram – 95...

9 days ago • 4 min read

February 9, 2024​ This Week's Top Marketing News Want To Watch Super Bowl 2024 Commercials Before the Big Game? These Ads Are Already Live. Do you watch the big game for the football or the ads? With over 100 million people watching, advertisers are spending big money to get in front of potential customers. In addition to the beer, soda, and snack commercials, brands like Doordash, Etsy, Oikos yogurt, Booking.com, Paramount, and BIC Lighters are entering the mix. The current favorites around...

16 days ago • 5 min read

February 2, 2024​ This Week's Top Marketing News 9 Things To Do When SEO Is Great But Sales And Leads Are Terrible Search engine optimization (SEO) is a great marketing tactic for generating traffic to your website. Increasing website traffic is the first step in generating revenue through your website but, what happens when all your SEO efforts are working but the leads and sales are not following? Don’t worry, Search Engine Journal created a list of 9 things you can do to help convert that...

23 days ago • 9 min read

January 26, 2024​ This Week's Top Marketing News How to Bring Personality to Your Content Too much of today's content is being generated without enough emphasis placed on who it is written for. Especially those overly using AI to chun out high quantities of low-quality content. The content you create should be written for a specific audience. This is the exact reason marketers create buyer personas… so we do not create generic content for the masses that ultimately connects with no one. We...

30 days ago • 6 min read

January 19, 2024​ This Week's Top Marketing News Rock Solid WordPress Security: Keeping Your Business Safe Website maintenance isn’t sexy - but if your website gets hacked, it will definitely keep you up in the middle of the night. WordPress, with its user-friendly interface, a plethora of plugins, and themes to choose from, has become a top pick for many developers. According to the article, 10,950,000 websites fall victim to hacking each year, and 4,708,500 are small businesses. This...

about 1 month ago • 5 min read

January 5, 2024​ This Week's Top Marketing News Welcome back to everyone reading this from their desks on the first Friday of 2024. We hope you had a great holiday break and are ready to get this new year started. For those who are off until Monday... we got jealous and put your stapler in jello. Don't look in your bottom right desk drawer. The Neon Goldfish team is just back for a couple of days so we did not have time to scour the internet and find the best marketing news for the week but...

about 2 months ago • 1 min read

December 22, 2023​ This Week's Top Marketing News Today's newsletter is the final one for the year. The Neon Goldfish team is off next week celebrating the holidays with our family and friends. We want to wish each of you a Happy Holiday and a prosperous New Year. Be on the lookout for the next edition of Fishbowl Friday on January 5th, 2024. Now, here's the best marketing news we found for you this week! Content Marketing Checklist for 2024: 24 Steps to Online Success It doesn't matter if...

2 months ago • 3 min read

December 15, 2023​ This Week's Top Marketing News 10 Outstanding Marketing Campaigns from 2023 Marketing is a lot like baseball. The first thing you need to do is agree to step into the batter's box. Yes, there’s going to be a fair share of ground outs and strikeouts, but that’s all part of the game. Winning is accomplished with lots of singles in between those K’s and grounders. Sure you’ll take the occasional triple or home run when they come but you cannot expect to win by hitting only...

2 months ago • 6 min read

December 8, 2023​ This Week's Top Marketing News Storytelling Through Visuals: Crafting Compelling Graphic Narratives Use of storytelling in marketing has become a very popular and proven to be extremely effective for reader retention. Visual components like photographs and illustrations hold a vital role in storytelling. After all, a picture is worth a thousand words. Not just any image will do. The visual elements you use should support and help tell the story spelled out in text. Graphic...

3 months ago • 7 min read
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